Tamara Ecclestone in new ad for F1

Formula 1 has taken to the naked mile, for a good cause of course – Tamara Ecclestone, the daughter of Formula 1 boss Bernie Ecclestone has appeared wearing nothing but a chequered flag for a PETA campaign.

Guess what the slogan is - "Going fur-free is the winning formula,".

Tamara has done a series of print ads in Europe that appear to say "If you really care about animals, not only will you not wear fur, you won't wear any clothes at all. And you'll be hot.”

As hot as a Ferrari California? Or as hot as the new Mercedes SLR? Well they’re all going neck and neck… no pun intended.